Gran Medici

Featured in Dieline: 
Italian-Inspired Packaging For Gran Medici
The Dieline's Best of September 2023
As Tomato Girl Summer Comes To An End, These 17 Brands Keep the Spirit Alive

Branding, packaging, and product photography. 

Inspired by classic Italian cooking and the fields that yield those loved tomatoes, Gran Medici places importance on quality ingredients, just like your nonna used to use. 

Key brand components: Some reference to the fields on the farms, an emphasis on 'classic' style of cooking, Italian flag colors that also correspond to tomato harvest. 

Target market: adults ages 35-50, middle class, like to cook at home a lot, highly values family, household size of 4-6 people, appreciates tradition.